A graduate from John Abbott’s Publication Design & Hypermedia Technology (PDHT) program in 2009, Samantha has spent several years working freelance on web design projects as well as working at a Montreal based design and print company. She has done small web projects for local community groups as well as designing creative ad and banner media for several large retailers. In her spare time she destroys the undead, eats raw basil leaves and is always on the lookout for pleasantly tasteful paper.
A graduate from John Abbott’s Publication Design & Hypermedia Technology (PDHT) program in 2007, and with 5 years of active experience under his belt, David is highly qualified in web design, development and maintenance. He is well versed in various programming languages including HTML, CSS, PHP, Javascript, MySQL and XML and familiar with numerous popular web hosting platforms such as Magento, Blogger and WordPress. He has worked on everything from small projects such as personal portfolio sites to setting up larger e-commerce websites. Also, in his spare time, he plays hockey, pool and a mean air guitar.
Print media remains, as always, a great way to increase your awareness of your brand. Business cards, invitations, posters and stickers are all great ways to connect with potential clients on a more tangible level. Giving your audience something they can personally interact with is is sometimes all that’s needed to distinguish you from your competitors.
Few marketplaces are changing as rapidly as the web.What might have looked stunning five years ago often ends up looking outdated after a few spins around the block. Maintaining a fresh and innovative design is essential for any brand that wishes to maintain a strong and respectable online presence.
For a brand to succeed, it has to reach the right audience. If you are seeking clients or conversions, advertising campaigns need to be targeted and focused rather than vague and general. By expanding your reach you can attract higher quality traffic and connect with more clients and customers. As well, on site content optimization can help you draw interested, organic traffic to your site and create a more dedicated visitor base.
